About Us
About BOONT
"Re-imagining contemporary living environments through structural clarity, material honesty, and functional minimalism."
Who We Are
BOONT is a premium, contemporary design imprint dedicated to elevating modern living and workspaces. We conceptualize, source, and deliver highly refined spatial essentials—ranging from optical-grade crystalline acrylic organizers to architectural matte ceramics and organic structural bamboo accents. Our core philosophy is rooted in eliminating visual noise and structural excess, providing elegant geometric solutions that blend seamlessly into the sophisticated aesthetics of modern residential and commercial interiors.
Our Corporate Foundation & Heritage
While the BOONT storefront represents our forward-facing vision of curated minimalism, our commercial infrastructure is anchored by deep corporate experience. BOONT is an exclusive proprietary brand wholly owned, managed, and legally operated under the corporate umbrella of AFAR RETAIL D PTY LIMITED.
Established and officially registered with the Australian Securities and Investments Commission (ASIC) on November 11, 2002, our parent organization carries a continuous and legally compliant operational legacy spanning over two decades. This structural governance ensures that every transaction, product warranty, and logistical deployment executed by BOONT adheres strictly to the highest principles of international trade transparency, regulatory compliance, and absolute consumer protection.
The Pillars of Our Design Philosophy
To maintain an uncompromising standard of retail excellence, every artifact bearing the BOONT name must pass three strict structural mandates:
- Aesthetic Minimalism & Geometric Purity: We design products that feature clean architectural profiles, calculated symmetries, and highly defined geometric angles to optimize spatial layout and reduce household visual clutter.
- Premium Material Integrity: We strictly avoid fragile polymers or low-grade composites. Our acrylic ranges are built using heavy-gauge, high-molecular-weight polymers for glass-like optical clarity; our ceramics are forged via precise high-temperature kilning to achieve tactile, non-reflective matte surfaces.
- Uncompromising Functional Utility: An object must be as useful as it is beautiful. Every slot, edge, polish, and layout is ergonomically tailored to satisfy everyday organizational and display requirements without friction.
Global Optimization with a Local Focus
BOONT operates a specialized e-commerce and supply chain model engineered primarily to serve the sophisticated consumer demographic of Singapore. To ensure a frictionless, high-end shopping experience, all product engineering valuations, payment operations, and checkouts are processed transparently in United States Dollars (USD, $). By maintaining a highly streamlined procurement and fulfillment network, we provide direct, premium door-to-door courier deliveries with zero shipping surcharges across Singapore, backed by our ironclad 30-day consumer return assurance.
Commitment to Absolute Transparency
In an era of disconnected e-commerce, BOONT stands firmly for complete accountability. We do not hide behind anonymous mailboxes or digital aliases. Our corporate identity, operational oversight by our executive management team, and localized customer care desk are open, auditable, and fully integrated across all of our service policies. We view our customers as long-term patrons of modern design and treat every order with meticulous attention to detail.
Official Commercial Registry Details
| Brand Imprint: | BOONT |
| Legal Parent Entity: | AFAR RETAIL D PTY LIMITED |
| Australian Company Number (ACN): | 102 785 053 |
| Australian Business Number (ABN): | 80 102 785 053 |
| D-U-N-S® Data Universal Number: | 750663838 |
| Corporate Headquarters Address: |
SE 1-8 KELLICAR LANE, MACARTHUR SQUARE DRIVE, CAMPBELLTOWN, NSW 2560, Australia |
| Direct Support Channels: |
Email: info@boont.shop Phone: +61 489 914 733 |